Simply put, some magazines kick arse. T-World – The Journal of T-Shirt Culture is one of those mags.
People who know me well will have heard me speak about T-World before. I had my doubts about it when I got a sneak preview of the launch edition. Would anyone actually buy it? I like T-Shirts as much as the next guy or gal, but would I actually buy a mag about it?
I was wrong. We have sold more of the first edition of T-World than nearly any other mag we get. The magazine and its creators even inspired us to hold T-Week at mag nation – a week long celebration of the humble t-shirt with a limited edition T packaged with 100 copies of the magazine.
T-World rocks my world. I enjoy nothing more than seeing something take off and T-World is doing just that. To think that I played just a small part in it by giving it a wonderful retail environment warms by heart.
Go you good thing T. I am now a believer…